Airbnb CEO Brian Chesky's X Account Hacked, Posts Crypto Thread

Editorial illustration for: Airbnb CEO Brian Chesky's X Account Hacked, Posts Crypto Thread Before Deletion

In brief

  • Airbnb CEO Brian Chesky's X account was hacked and posted RWA tokenization thread
  • Chesky joked about gaining crypto followers from the security breach
  • Some users questioned whether the hack was real or an internal mistake

The Hack and Response

Airbnb treated the incident as a "high-profile compromise" and requested X's security team to secure the account. The breach itself was straightforward—the unusual part came next.

The hacked account was used to publish a lengthy thread praising real-world asset tokenization. This caught immediate attention because Chesky rarely comments on crypto. The timing and tone felt out of character, and the now-deleted posts claimed that Chesky had been quietly following the tokenization sector.

Chesky broke his silence with a quip that defused the situation.

To the person who hacked my account earlier this week: thanks for all the new crypto followers. To my new crypto followers: I'm going to be a very disappointing follow.

Skepticism About the Breach

Not everyone accepted the hack narrative at face value. Some social media users questioned whether the account had actually been hacked. The skepticism had merit—why would a malicious actor spend time writing a coherent thread about RWAs?

Developer Jarrod Watts summed up the skepticism by asking: "Why would a hacker post a thread about RWAs LMAO." Others speculated differently. Some users argued that the AI-written thread may have been an internal mistake.

The skepticism isn't without precedent. Hackers have routinely used high-profile X accounts to promote fraudulent cryptocurrency schemes. A 2020 compromise of dozens of prominent accounts was used to advertise a BTC giveaway scam that collected more than $100,000. By that standard, a measured thread on tokenization economics reads as oddly restrained.

Chesky's Rare Crypto Commentary

The incident offers a glimpse into Chesky's actual stance on cryptocurrency. In May 2022, he floated the idea of Airbnb accepting cryptocurrencies, signaling openness to the space without aggressive advocacy. His lighthearted response to this week's breach—joking rather than denouncing—suggests he's not hostile to crypto culture, even if he doesn't wade into it often.